Objectives
Be able to diagnose the position of a wine-growing estate, by identifying the cultural, climatic, technical, economic and historical factors, in order to describe and enhance the landscape and heritage of the farm.
Periods
- 15 to 18 January 2024 and 12 to 16 February 2024
10 days or 50 hours
Price
1500 euros TTC
Public, prerequisites
-
Any scientist or non-scientist wishing to specialise or change direction in the wine industry
Level
General public
Program
Week 1
- The vine: origin, morphology / anatomy, plagues
- The different approaches to viticulture
- The notion of terroir etc.
Week 2
- Historical and geographical heritage
- Promotion through wine tourism, etc.
Target skills
Trainers
Details
Contact
- Master the basics of viticulture
- Know how to promote the historical, natural and cultural heritage of a vineyard
- make the link between the history of tourism and wine tourism
- Implement the main guiding techniques and the basics of customer relations
- Relate the diversity of wine-growing regions to the notion of terroir
- Refine your professional objectives
- ISVV teacher-researchers and industry professionals
Teaching methods
- Presentations with discussions and exchanges
- Visit(s) with case studies
- Trainee booklet
Validation procedures
- Certificate of achievement
- Placement test
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